Your Amazon PPC Is Burning Cash.

You don't have a budget problem. You have a visibility problem.

Sound Familiar?

Your ACoS has been creeping up for weeks. You know it is happening because the numbers feel wrong, but you can not pinpoint which campaigns are bleeding. The search term report is 8,000 rows long, and you have not opened it since last month. Somewhere in those rows are the exact terms draining your budget, but finding them manually takes hours you do not have.

You set up automatic campaigns when you launched six months ago. They are still running the same keywords, including dozens of irrelevant terms that have been eating budget since day one. 'Plastic cutting board' is triggering ads for your premium bamboo cutting board. 'Free sample' is costing you $0.80 per click with a 0% conversion rate. Every day these run unchecked is money lost.

You check PPC once a week, maybe twice if you remember. By the time you spot a problem, you have already wasted $200 to $500 on clicks that will never convert. Your competitors are adjusting bids daily, sometimes hourly during peak periods. The gap between their optimization frequency and yours is costing you more than you realize.

You hired someone to manage PPC, either a freelancer or an agency. They built a solid campaign structure initially. But now you get monthly reports you barely read because the numbers never quite match what you see in Seller Central. You are not sure if the performance is actually improving or just being presented favorably. And you are still paying $1,500 per month for it.

What if your PPC optimized itself every single day?

Jarvio Agent
My PPC is a mess. ACoS is at 35% and I do not know where to start fixing it.
Let me run a full audit of your campaigns. Pulling the last 30 days of data across all your Sponsored Products, Sponsored Brands, and Sponsored Display campaigns...

Here is what I found across your 12 active campaigns:

$1,840 wasted on 94 search terms with zero conversions over 30+ days of data. These terms have had enough clicks to be statistically meaningful and are confirmed non-converters.

3 campaigns with ACoS above 40% that have not been touched or optimized in over 60 days.

47 high-converting search terms sitting in auto campaigns that have not been graduated to manual campaigns yet. These are proven winners generating sales at low ACoS but you are not controlling the bids.

12 keywords where your current bid is 2 to 3 times higher than necessary for your target placement. You are overpaying for positions you could hold at lower bids.

Quick wins available right now: estimated $2,100 per month in savings just by cleaning up the waste and right-sizing bids. No new campaigns needed.
Fix the wasted spend first.
Done. Here is everything I just did through the Advertising API:

94 negative exact-match keywords added across your campaigns. Every confirmed non-converter from the last 30 days is now blocked.

47 high-converting search terms moved into dedicated manual exact-match campaigns with bids set at the suggested bid plus 10% to maintain momentum.

Bids reduced on the 12 overbid keywords to match competitive placement levels. Reductions range from 15% to 30% depending on the keyword.

2 campaigns paused entirely. They spent $420 in the last 30 days with zero attributed sales. These can be reviewed and restructured later if you want to test new approaches.

Estimated new portfolio ACoS: 22% to 24%, down from 35%. I will run another full check in 7 days and make further adjustments based on how the changes perform.
Can you do this every day going forward?
Absolutely. Here is the daily optimization schedule I will run through the Advertising API:

Every day: negate any search term that reaches 20 clicks with zero conversions. Adjust bids based on 7-day rolling conversion data for each keyword.

Every week: graduate converting auto campaign terms to manual campaigns. Review campaign budget allocation and shift spend toward top performers.

Instant alerts: you will get a Slack notification immediately if any campaign ACoS exceeds 30%, if daily spend spikes more than 50% above normal, or if a top keyword loses impression share.

Every Monday: a full PPC summary covering ACoS trend, total spend, top performers, bottom performers, and a log of every automated change I made during the week.

Want me to activate this now?
Yes. Activate it.
Done. Daily PPC optimization is now running. First automated pass will happen tomorrow morning. You will see the Monday summary in your Slack channel next week with a full breakdown of results.

One more thing: I noticed your Sponsored Brands campaigns are not using negative keywords at all. That is unusual and likely means they are wasting budget on irrelevant branded searches. Want me to audit those next?
Fix Your PPC Today →

500 free credits. No credit card required.

How Jarvio Fixes Your PPC

Eliminate 30 to 40% of wasted spend

Jarvio scans your search term reports daily and removes irrelevant terms, overbid keywords, and zero-conversion campaigns automatically through the Advertising API. This is not a monthly review. It happens every single day, catching waste before it compounds.

Optimize bids daily, not monthly

Set your target ACoS and Jarvio adjusts every keyword bid based on real conversion data with a 7-day rolling window. Daily precision consistently outperforms weekly or monthly manual adjustments because it responds to trends before they become expensive problems.

Graduate winners automatically

High-performing search terms in your auto campaigns get moved to manual exact-match campaigns with optimized bids. No more leaving proven winners in discovery campaigns where you can not control the bid or placement.

Why Manual PPC Management Always Falls Behind

The core problem with manual PPC management is not skill. It is frequency. Amazon's advertising marketplace moves in real time: competitors adjust bids, new search terms emerge, conversion rates fluctuate with inventory levels and review counts. A weekly check-in means you are always reacting to problems that have already cost you money rather than preventing them.

Consider the math: if you have 12 campaigns with an average of 200 keywords each, that is 2,400 individual bid decisions. Reviewing each one for conversion data, adjusting based on trends, and checking placement results takes hours. Most sellers either skip the detail work or delegate it to someone who does it monthly. Either way, the optimization gap grows.

If you are not sure what a healthy ACoS looks like for your category, our guide to lowering your Amazon ACoS breaks down the benchmarks and the seven steps to get there without killing your sales velocity.

The Difference Between Tools and an Agent

Traditional PPC tools give you dashboards and suggest changes. You still have to review each suggestion, approve it, and click the button. An AI agent like Jarvio operates differently: it connects directly to the Amazon Advertising API, makes bid adjustments, adds negative keywords, and restructures campaigns based on rules you set. The key distinction is that Jarvio writes to the API, not just reads from it.

This means the 94 negative keywords in the example above were not suggestions you had to manually add one by one. They were added in seconds, directly to your campaigns. The bid adjustments were applied immediately. For a deeper look at how this compares to tools like Teikametrics and Pacvue, see our PPC bid optimization use case.

Ready to see what Jarvio would find in your campaigns? Check our pricing page for plan details, or start with a free audit of your current PPC performance.

Stop burning budget. Start optimizing automatically.

500 free credits. No credit card required.